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Re-Launch and Behind The Scenes at The Little Fair Trade Shop

Re-Launch and Behind The Scenes at The Little Fair Trade Shop


Hello and Assalaam Alaikum fair trade friends and supporters.

It's seems like a very long seven years ago when I first decided I wanted to start my own fair trade business. With much trepidation and excitement, tears of joy and laughter, here I am re-launching The Little Fair Trade website.


I am truly blessed to fulfil a life time ambition and am humbled that the Fair Trade industries finest pioneers and actors have supported my work in Dubai and the United Arab Emirates.

It's been a wonderful learning curve, I'm still learning!

Please enjoy the behind the scenes to our re-launch.

The list is long so I'll keep it short and sweet.

Sincere regards and best wishes to all my Fair Trade producers who supported me when I had nothing.

Much love and respect to Rita Verity (My Fair Trade Angel in Haworth),
Christina Longden (Kindred Spirit and Fair Trade Advocate),
Bruce Crowther MBE (My Fair Trade God Father),
Helen Barlow (Wonder Woman and Creative Genius),
Natalia Leal (Chief Executive at the WFTO),

Zehra Khan (Home Based Women's Workers Federation Pakistan),
Alistair Menzies (Commerical Director at Traidcraft),
Miranda Paul (Fair Trade Author and Advocate),
Caroline Lewis (Labour Behind The Label),
Fred Abeyeratne (Photographer Extraordinaire),
Saima Tahqiq (Super Chef and Fair Trade Supporter),
Feroz Khan and Chavi Sereviratne (Fair Trade Supporters) and my family particularly my long suffering husband Faisal.

You can read the recommendations and support letters from

Bruce Crowther MBE, Rita Verity, Christina Longden, Michael Gidney, Alistair Menzies, Natalia Leal, Caroline Lewis, Miranda Paul and Zehra Khan by clicking on the Fair Trade Recommendations button at bottom of our home page or clicking on this link.


Thank you for reading!

Warmest regards and Walaikum Assalaam



Fair Trade Fashion Shoot

Fair Trade Fashion Shoot


Re launch and Behind The Scenes at The Little Fair Trade

Also in The Little Fair Trade Blog

THRIVE LDN - Great Mental Health Day Webinars January 2024 (English and Urdu)
THRIVE LDN - Great Mental Health Day Webinars January 2024 (English and Urdu)

My sister sent me links to webinars about Great Mental Health Day which took place 26th January 2024.

I am grateful to all the guest speakers and trainers who took time out of their busy schedules to talk about Suicide Prevention, Bereavement and Write to Speak Your Poetry.

Translation in Urdu

میری بہن نے مجھے عظیم دماغی صحت کے دن کے بارے میں ویبینرز کے لنکس بھیجے جو 26 جنوری 2024 کو ہوا تھا۔

میں ان تمام مہمان مقررین اور ٹرینرز کا مشکور ہوں جنہوں نے اپنے مصروف شیڈول میں سے وقت نکال کر خودکشی کی روک تھام، سوگ اور اپنی شاعری لکھنے کے بارے میں بات کی۔

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January 2024 - Newsletter Video Blog Summary
January 2024 - Newsletter Video Blog Summary

Happy New Year!

Happy New Year to all my fair trade friends and family around the world.

My right shoulder is still very painful and inflamed again and I have struggled to type this blog.

Despite my pain I managed to attend a webinar and record videos about PIE Community members expressing an interest to join.

I joined a couple of sessions about Mental Health and Suicide Training.

These sessions were organised by THRIVE LDN.

Translation in Urdu

نیا سال مبارک ہو!

دنیا بھر میں میرے تمام منصفانہ تجارتی دوستوں اور اہل خانہ کو نیا سال مبارک ہو۔

میرا دایاں کندھا اب بھی بہت تکلیف دہ ہے اور دوبارہ سوجن ہے اور میں نے اس بلاگ کو ٹائپ کرنے کے لیے جدوجہد کی ہے۔

اپنی تکلیف کے باوجود میں ایک ویبنار میں شرکت کرنے اور کمیونٹی کے ممبران کے بارے میں ویڈیوز ریکارڈ کرنے میں کامیاب ہو گی جو اس میں شامل ہونے میں دلچسپی کا اظہار کرتے ہیں۔

میں دماغی صحت اور خودکشی کی تربیت کے بارے میں کچھ سیشنز میں شامل ہوے۔

ان سیشنز کا اہتمام THRIVE LDN نے کیا تھا۔

Continue Reading →

Expression of interest to join World Pulse's Powershift Inclusive Excellence Committee  (PIE) - February 2024
Expression of interest to join World Pulse's Powershift Inclusive Excellence Committee (PIE) - February 2024

During December 2023 I was invited to join the Powershift Inclusive Excellence Committee (PIE) ad hoc sub group to encourage and motivate new World Pulse Community members to join.

Despite my poor health and painful right shoulder I have recorded a video in English, edited it and added subtitles in English and Urdu.

Please kindly click below to apply as a member of the Powershift Excellence Committee.

Application Form link https://forms.gle/TUDeGiXwTtzqv4oh6

The date for the submission of the application form is the 2nd February 2024, but this date could be extended. 

I forget to mention in the video that Community members must adhere to the following criteria:

1. Applicants must be World Pulse Community Members for 2 years.

2. Applicants must be World Pulse badge holders.

Continue Reading →


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