“We love to listen to our customers and for this reason we would be delighted to hear from you if you would like a bespoke fair trade product made especially for you.”

My Fair Trade Journey - Sabeena Z Ahmed & The Little Fair Trade Shop Ltd

My Fair Trade Journey - Sabeena Z Ahmed & The Little Fair Trade Shop Ltd

My Fair Trade Journey

Sabeena Ahmed - Fairtrade Nomad and Optmist for Change at The Little Fair Trade Shop, UK and UAE

Sabeena Ahmed - Fairtrade Campaigner, Educator

and Social Entrepreneur

 

My fair trade journey

My fairtrade journey began September 2008 whilst studying an online distance Islamic Banking and Insurance course.

Much to my surprise I had an epiphany!

A paragraph illustrating how Islam promotes the equal distribution of wealth evoked strong emotions. Stories of social injustice and disparity of earnings amongst the poorest people around the world fuelled a desire to take action.

In the weeks that followed I searched the internet and discovered the home page of the World Fair Trade Organization.

 

The World Fair Trade Organization Mark (WFTO) Guaranteed Fair Trade
 The  World Fair Trade Organization Mark

 

The World Fair Trade Organization - 10 Principles of Fair Trade

The Ten Principles of Fair Trade

 
The need to take immediate action was cemented when I read the document ''An Islamic Perspective on Fair Trade'' by Dr Ajaz Ahmed Khan and Dr Laura Thaut Vinson published by Islamic Relief UK.
 

I conceived, established and launched my business and social enterprise The Little Fair Trade Shop Ltd in Ramadan 2008.

I knew that this was my calling and vocation.

 

About The Little Fair Trade Shop

The Little Fair Trade Shop - Fair Trade Ethical Living Brand Logo

 

The Little Fair Trade Shop mission and core values:

Purpose

Our mission is to promote self-reliance, empower artisans and their local communities and give them the dignity and respect they so rightly deserve.

We support Fair Trade producers through the sale of our Fair Trade products.

We stand for social trade and justice. In the UAE we are pioneers and aim to ignite the same passion in others.

 

Value

Our supply chain is transparent. It starts with the producer and ends with us. Every step of the way a good thing is being done.


We chose Fair Trade because we want our customers to feel happy knowing they have purchased a beautiful product which has been produced by an extraordinarily talented person and in turn supported a sustainable business, a community and the environment.

 

Story

For over 14 years I have been retailing gorgeous fair trade gifts in Dubai and Abu Dhabi, UAE.

I had the good fortune to visit Fair Trade Egypt Cairo 2009 and it was there that I purchased my first Fair Trade product – a gorgeous butterfly pattern silk and jute bag.

I was completely overwhelmed when I was told about the Tora Women’s Group who live in the garbage collectors area of Cairo and produce the bags as a means of empowerment and sustainable income.

Inspired by this simple act of humanity I decided to purchase their bags for The Little Fair Trade Shop inventory and dedicate our efforts to trade justice.

I was excited to bring those products to you through the power of the worldwide web. 

The Little Fair Trade Shop E-Commerce store relaunched Spring 2016.

The silk and jute fair trade butterfly bag

 

The Little Fair Trade Shop began its maiden retail voyage at the Dubai Flea Market, September 2008.

 

Sabeena Ahmed and The Little Fair Trade Shop celebrate World Fair Trade Day 2nd May 2009, Dubai, UAE

Sabeena Ahmed and The Little Fair Trade Shop celebrate
World Fair Trade Day 2nd May 2009, Dubai, UAE

 

Sabeena Ahmed and The Little Fair Trade Shop celebrate World Fair Trade Day 2nd May 2009, Dubai, UAE

Beautiful fair trade products 

 

Sabeena Ahmed and The Little Fair Trade Shop celebrate World Fair Trade Day 2nd May 2009, Dubai, UAE

Sabeena Ahmed and The Little Fair Trade Shop celebrate
World Fair Trade Day 2nd May 2009, Dubai, UAE

 

Customers were overjoyed to see authentic range of hand embroidered wall hangings and wooden handicrafts lovingly made by artisans at Fair Trade Egypt.

The Little Fair Trade Shop aspires to work with consumers of all ages and backgrounds, expatriates, educators, parents and young Emirati's to create awareness for the fairtrade movement of the United Arab Emirates. My aim is to organise social events and educate the youth about fairtrade, sustainability and ethical consumerism.

 

 

The Little Fair Trade Shop in

the United Arab Emirates

The Little Fair Trade Shop first started trading at the Convent Garden Market, Jumeira Beach Residences and completed two seasons 2009-2011.

 

The Little Fair Trade Shop at the Convent Garden Market Dubai - Season two December 2010

The Little Fair Trade Shop at the Convent Garden Market Dubai, December 2010

 

Dr Samier modelling a St Marys embroidered wall hanging at The Little Fair Trade Shop, Convent Garden Market Dubai December 2010

Dr Samier admiring a St Marys embroidered wall hanging, December 2010 

It also traded at the Ripe Organic and Craft market until from October 2011 to January 2013 and consciously traded at specialist events such as the Festival at Masdar, the Swiss Business Council Christmas Market, WOMAD Abu Dhabi, DUCTAC and the Arabian Travel Market.

 

The Little Fair Trade Shop at the Swiss Business Council Christmas Market, Abu Dhabi, December 2016

The Little Fair Trade Shop at the Swiss Business Council Christmas Market, Abu Dhabi, December 2018

 

The Little Fair Trade Shop at the Masdar Institute, near Abu Dhabi, United Arab Emirates - January 2016

The Little Fair Trade Shop at the Masdar Institute, near Abu Dhabi, United Arab Emirates - January 2012

In early 2012 my siblings and I learnt that our beloved mother had been diagnosed with metastatic breast cancer and the business became a secondary concern.

Despite caring for my mother, I still campaigned and participated in fair trade campaigns.

2016 was a challenging year in my life as I launched The Little Fair Trade Shop Ltd website in memory of my beloved mother Mrs Meshar Mumtaz Bano who passed away from metastatic breast cancer after a 4 year struggle. 

 

The journey so far 2008 - 2022

The journey so far has been fraught with challenges and financial limitations.

As the only fairtrade campaigner, educator and modest retailer in the United Arab Emirates I have struggled to create a niche market for fair trade products.

Nevertheless, I have never lost heart and am more determined than ever to dispel the myth that fairtrade is ''charity.'' I continue to educate consumers about fairtrade artisans and groups by promoting the principles of a living wage, self-reliance, empowerment, transparency, environmental sustainability and dignity and self respect for all.

I have been supported by many fairtrade and non-profit organisations around the world.


The World Fair Trade Organization's previous Chief Executive Mr Erinch Sahan, Chief Executive of the Fairtrade Foundation Mr. Michael Gidney, Director of The FIG Tree the worlds first fairtrade visitors centre Garstang/Lancaster, UK, Bruce Crowther MBE and Ms Rita Verity of Howarth the worlds first fairtrade village have sent messages of support and encouragement.

 

Bruce Crowther MBE with friends of The FIG Tree Garstang, August 2012 and The Little Fair Trade Shop

Visit to The FIG Tree - Garstang, United Kingdom

 

My Fair Trade Heroine the inspriational Rita Verity Director and Owner of Sonia's Smiles, Haworth, UK

My Fair Trade Heroine Rita Verity Director and Owner of

Sonia's Smile, Haworth, UK

 

My Fair Trade Heroine the inspriational Rita Verity Director and Owner of Sonia's Smiles, Haworth, UK and me!

 Rita Verity and Me!


I have been fortunate to receive a warm reception from hundreds of local expatriates and like minded international tourists.


I call them my ''Fair Trade Angels'' because without them I could not support fairtrade organisations around the world.


I am happy and proud to be an individual associate member of The World Fair Trade Organization since 2011 and won the BOLDtalks Open Mind Award 2011.

 

Sabeena Ahmed Creator and Founder of The Little Fair Trade Shop Winner of The BOLDtalks Open Mind Award 2011

The Little Fair Trade Shop Winner of The BOLDtalks Open Mind Award 2011

 

Fairtrade Postgraduate Course

- Liverpool Hope University

During June 2012 I was proud and honoured to attend the first fairtrade postgraduate course at the Liverpool Hope University, United Kingdom.

The course was led by acclaimed Professor Bob Doherty who had previously worked as the head of marketing at Divine Chocolates UK.

I met many fairtrade retailers, supporters and campaigners and their commitment and passion has motivated me to continue my fairtrade journey to raise the profile of fairtrade producers in the United Arab Emirates and to also educate the Asian Community in the United Kingdom to support fairtrade.

 

Liverpool Fair Trade Postgraduate Course - Sabeena Ahmed with Jenny Foster and other fairtrade campaigners, June 2012

 Fairtrade Campaigners at The Anti-Slavery Museum, Liverpool, UK

L-R Ms Figglestone, Mr Martin Roe, Ms Catherine Mallon,

Ms Jenny Foster and Mrs Sabeena Ahmed

 

Pilot Post Grad Course Fair Trade - Liverpool Hope University, June 2012

Fairtrade Postgraduate Course at the Liverpool Hope University, Liverpool, UK

 

Fair Trade Educational and Interfaith Network in the UAE

Many will consider it ambitious but I hope to establish a fairtrade  educational and interfaith network in Dubai and the United Arab Emirates.

I was invited by primary school teachers Ms Aoibhan Barry and Ms Zoe Wilson to conduct a fairtrade workshop with children aged 9-12 yrs at The Star International School, Mirdiff, UAE, April 2015. It was a success and The Little Fair Trade Shop raised over 700 AED for fairtrade producers in Nepal who had lost workshops and studios during the earthquake.

Many thanks to the teachers and pupils who purchased fairtrade products and supported producers in Nepal.

Teaching Fair Trade at the Star International School, April 2014 - Mirdiff, Dubai, UAE

 Educating little learners about fair trade bananas and being global citizens at the Star International School, Dubai

 

I was also invited to The Preston University Ajman and conducted a presentation about fairtrade to students and lecturers at The Fashion and Design Department. Thank you to the Head of Fashion and Design Mr Saqib Sohail for his support and assistance.

The talk motivated a lively question and answering session and the students purchased fairtrade products.

During February 2016 I presented a talk about fairtrade to parents at the Home Grown Children's Eco Nursery Dubai. I am very grateful to Director of Education and Owner Lucy Bruce for supporting my work and Bruce Crowther MBE who sacrificed his sleep to Skype with parents at 4am GMT time.

Fairtrade presentation with parents at the Home Grown Children's Eco Nursery, Dubai, UAE

I am hoping that The Home Grown Nursery will become the first fairtrade nursery in the United Arab Emirates.

Mums Do Fairtrade at the Home Grown Children's Eco Nursery, Dubai, UAE - February 2016

Mums Do Fairtrade at the Home Grown Children's Eco Nursery, Dubai, UAE - February 2016

Celebrating World Fair Trade Day with a beautiful Cake Dubai, UAE - The Little Fair Trade Shop May 16

Celebrating World Fair Trade Day with cake at the Home Grown Children's Eco Nursery, Dubai - May 2016

 

Fair Trade Talk at The Preston University Ajman - May 2012

My fairtrade presentation at the Preston University, Ajman

Students admiring fairtrade recycled gifts at the Preston University Ajman, visited May 2012 by Sabeena Ahmed The Little Fair Trade Shop

Students admiring fairtrade recycled gifts at the Preston University, Ajman

 

Natascia Radice supporting Fairtrade Fortnight in Dubai, UAE with Sabeena Ahmed of The Little Fair Trade Shop

Natascia Radice Founder of TEDxDubai supporting Fairtrade Fortnight Dubai, UAE

 

Celebrating World Fair Trade Day 2017 Dubai, UAE with ladies at the Dubai Business Women Council

Celebrating World Fair Trade Day 2017 with ladies at the Dubai Business Women Council, Dubai, UAE

 

International Fair Trade Towns Conference, Baskinta, Lebanon 2016

Fair Trade Lebanon Head Office - Beirut, Lebanon

The Fair Trade Lebanon Offices, Beirut, Lebanon

 

During Ramadhan June 2016 I attended my first international fair trade towns conference in Lebanon.

It was a wonderful experience and I met with many international fair trade co-ordinators from around the world.

The International Fair Trade Co-ordinators and me on the bus to Fourzol, Lebanon - June 2016

International Fair Trade Co-ordinators and me on the bus to Fourzol, Lebanon - June 2016

 

The amazing Wafa and me at Fourzol Production Centre, Lebanon - June 2016

The amazing Wafa and me at Fourzol Production Centre,

Lebanon - June 2016

 

I was asked to present a fairtrade puppet show and attended several fairtrade workshops.

Sabeena Ahmed and Movement Sociale presenting a fairtrade puppet show Fairis The Frog and Chalaak the Monkey, Baskinta, Lebanon - June 2016

Sabeena Ahmed and Movement Sociale presenting a fairtrade puppet show Fairis The Frog and Chalaak the Monkey

 

Sabeena Ahmed and Movement Sociale presenting a fairtrade puppet show Fairis The Frog and Chalaak the Monkey

Movement Sociale and me presenting a fairtrade puppet show Fairis The Frog and Chalaak the Monkey

 

Many thanks to the Fair Trade Lebanon team for organising such a beautiful and informative event.

To read more about my visit to Baskinta please click on the links below.

https://www.thelittlefairtradeshop.com/blogs/news/june-2016-newsletter-v...

https://www.thelittlefairtradeshop.com/blogs/news/july-2016-newsletter-v...

 

 

Fairtrade Ambassador 2021-22

During Autumn 2020 I applied to the World Fair Trade Organization to be a Fair Trade Ambassador my application was successful.

Below are some of the campaign activities I have participated in the efforts to raise awareness about fair trade and promote fair trade producers and artisans.

I have made a conscious effort to blog and record videos in English and Urdu.

 

Fairtrade Fortnight 2022 - London, UK 

 

Fairtrade Fortnight 2022 with Sabeena Z Ahmed. All resource, logos copyright of the Fairtrade Foundation UK

 

I was poorly with intense shoulder pain and celebrated Fairtrade Fortnight 2022 by attending a few webinars.

The Fairtrade Foundation's 2022 campaign was a continuation about Farmers, Climate Change, Fairtrade and You and I made a conscious effort to blog in English and Urdu.

  

 

 

DAY 1

I started the week with a webinar hosted by Chief Executive of the Fairtrade Foundation Mr Michael Gidney and Fairtrade Farmers Bismark and Hugo, fairtrade farmers taking on climate crisis.

 

 

 

DAY 2

Actor, director and Fairtrade Foundation Patron Adjoa Andoh introduces this special film screening of the ground-breaking, Farmers Fighting the Global Crisis documentary.

Star of the documentary Caroline Rono, a Fairtrade coffee farmer in Kenya, joins live to answer your questions.

The film focuses on the effects of climate change, and how farmers like Caroline are using Fairtrade to take on the climate crisis they face every day.

 Video courtesy of the Fairtrade Foundation UK

 

Day 3 

Education for Climate Justice

 

I attended the a webinar Education for Climate Justice

To mark Fairtrade Fortnight 2022, an expert panel of educators and activists explore the role of the education sector in building a more just, sustainable world.

I also attended the webinar with Climate Coalition and the Fairtrade Foundation 

Fairtrade Fortnight 2022 Climate Coalition webinar with Sabeena Z Ahmed

 

 Fairtrade Fortnight 2022 Climate Coalition webinar with Sabeena Z Ahmed


 

International Women's Day 2022

I participated in the World Fair Trade Organization's campaign for International Women's Day 2022 and recorded videos in English and Urdu.

#SheLeadsTheWay #BreakTheBias International Women's Day 2022 with Sabeena Z Ahmed

 

Video (English)

 

Video (Urdu)

 

Gallery

#SheLeadsTheWay #Breakthebias International Women's Day 2022 with Sabeena Z Ahmed

I'm a Fair Trade Ambassador

 

#SheLeadsTheWay #Breakthebias International Women's Day 2022 with Sabeena Z Ahmed میں ایک منصفانہ تجارت کا سفیر ہوں
 

 

#Sheleadstheway #breakthebias International Women's Day 2022 with Sabeena Z Ahmed

 

 

Fairtrade Ethical Ramadan 2022 - London, UK 

I participated in Fairtrade Ethical Ramadan 2022 despite struggling with my shoulders. 

I managed to post every other day during Ramadan 2022 and produced a video in English and Urdu.

Fairtrade Ethical Ramadan 2022 Video

 

For those interested I have posted my Fair Trade Ethical Ramadan 2021 below.

Choose The World You Want - Festival of Climate Change Fairtrade and You - Facebook Banner courtesy of the Fairtrade Foundation

 

My Fairtrade Ethical Ramadan 2021 Video

 

 This year the Fairtrade Foundation's campaign is about Climate Change, Fairtrade and You.

 

 

 World Fair Trade Day 2021/22

 

World Fair Trade Day 2021 (English)

 

World Fair Trade Day 2021 (Urdu)

 

 

 

 

World Fair Trade Day 2022

 

World Fair Trade Day 2022 English and Urdu with Sabeena Z Ahmed

 

This year The World Fair Trade Organization's campaign was called, #CLIMATEJUSTICE AND #LETSDOITFAIR

This was a chance for WFTO members to get recognised and join international forces to support Climate Justice and #Lets Do It Fair!

 

I recorded two videos, one in English and one in Urdu. 

Both videos are posted below.  

World Fair Trade Day 2022 in English and Urdu with Sabeena Z Ahmed

Lets Do It Fair Campaign

 

World Fairtrade Day 2022 - English

  

WHY WE NEED
CLIMATE J
USTICE?

Climate ambitions must involve people. Like it or not, climate change is happening now and already affecting communities and livelihoods.

Tackling the climate crisis is not just an ecological necessity, but also a social justice issue and a matter of survival for the worst affected who are facing extreme weather conditions and perennial calamities.

We need Climate Justice. The aim of Climate Justice is to deliver fair, inclusive and sustainable solutions to people who are suffering the effects of the climate crisis while addressing the root causes of climate change. 

 

World Fair Trade Day 2022 - Urdu

 

World Fair Trade Day 2022 in English and Urdu with Sabeena Z Ahmed

 World Fair Trade Day 2022 Campaign #LetsDoItFair

 

Fair Trade Visits and Interviews 2008-2019

It is my passion and ambition to physically visit as many fairtrade producers as financial possible and I have been fortunate to visit artisans in Bangkok, Beirut, Cairo, Bali, Dehli, Haripur, Karachi, Kegalle, Kurunegale, Pinnawala and Rawalpindi and The Beka Valley.

I have included some of my visits to fair trade producers around the world.

Pakistan Interviews and Visits 2011/12 and 2015

Fair trade Pakistan

I fulfilled a life time ambition to visit Pakistan December 2011 and February 2015 and met the only two fairtrade certified organisations in Karachi and Rawalpindi.

I also conducted interviews with a government official and non profit organisations who are working towards implementing the ten principles of fairtrade.

Each organisation has a dual role and purpose; 1. to support rural artisans establish and develop strong sustainable projects and 2. revive traditional skills and techniques.

I completed producing and editing a series of short films and a documentary to create awareness for fairtrade in Pakistan. I feel very honoured and humbled to be representing the most inspirational ladies and artisans around the world.

Interview with Mr Younis Inayat and The Dominion Traders - February 2015

Interview with Mr Younis Inayat - Fairtrade businessman and fairtrade advocate

 

Sabeena Ahmed's Interview with Syed Fahad Ali CEO at The Dominion Traders, Karachi, Pakistan, (revisited 2015)

Interview with Syed Fahad Ali CEO at The Dominion Traders, Karachi, Pakistan, (revisited 2015)

 

Sabeena Ahmed's interview with Mrs Nisreen at the Ra'ana Liaquat Craftman's Colony, Karachi, Pakistan (revisited 2015)

Interview with Mrs Nisreen at the Ra'ana Liaquat Craftman's Colony, Karachi, Pakistan (revisited 2015)

 

Visit to Selyn, Sri Lanka - 2014

During February 2014 I was privileged to travel to Sri Lanka and visit WFTO member SELYN in Kurunegale.

Fair Trade Travels - Visit to Sri Lanka and Niyagama House near Galle with Sabeena Ahmed

View from Niyagama House nr Galle

 

Fair Trade Travels - Visit to fair trade producers Selyn and Interview with Mrs Sanduragala, Feb 2014 with Sabeena Ahmed

Picturesque Sri Lankan countryside

 

Fair Trade Travels - Visit to Selyn and interview with Mrs Sandra Wanduragala Feb 14 with Sabeena Ahmed

A Durian seller

 

 Fair Trade Travels - Visit to Sri Lanka and Niyagama House near Galle with Sabeena Ahmed

 The Selyn Retail Shop

 

I have wonderful memories of this visit, and feel incredibly privileged to have visited World Fair Trade Certified Organization, SELYN,  Kurangale..

Many thanks to Mrs Sandra Wandragala for her time, care and hospitality.

I have attached photographs of my visit below and hope to upload her interview once my shoulders are better.

 

 Photo Gallery

We began our visit to Selyn by taking a tour of the Royal International School

Mrs Wanduragala had established.

Fair Trade Travels - Visit to fair trade producers Selyn and Interview with Mrs Sanduragala, Feb 2014 with Sabeena Ahmed

The Royal International School, Kurunagale, Sri Lanka

 

Fair Trade Travels - Visit to fair trade producers Selyn and Interview with Mrs Sanduragala, Feb 2014 with Sabeena Ahmed

The students enjoying their physical education session

 

Mrs Sandrugala very kindly organised transport for us to be driven to the workshop where the cotton was organically dyed.

Fair Trade Travels - Visit to fair trade producers Selyn and Interview with Mrs Sanduragala, Feb 2014 with Sabeena Ahmed

Organic Dying Workshop - Selyn

  

 Fair Trade Travels - Visit to fair trade producers Selyn and Interview with Mrs Sanduragala, Feb 2014 with Sabeena Ahmed

Mrs Wanduragala and her artisans and the fairtrade banner

 

We then visited the Selyn Retail Shop and a few artisans.

Fair Trade Travels - Visit to fair trade producers Selyn and Interview with Mrs Sanduragala, Feb 2014 with Sabeena Ahmed

The Selyn Retail Shop

 

Fair Trade Travels - Visit to fair trade producers Selyn and Interview with Mrs Sanduragala, Feb 2014 with Sabeena Ahmed

Artisans weaving at the retail shop

 

Fair Trade Travels - Visit to fair trade producer Selyn and interview with Mrs Sandra Wanduragala Feb 14 with Sabeena Ahmed

Mrs Wanduragala and her team

 

We then visited the Selyn factory where we where taken on a tour. 

 Fair trade travels - Visit to fair trade producer Selyn and interview with Mrs Sandra Wanduragala Feb 14 with Sabeena Ahmed

Fair trade artisans making hats

  

Fair Trade Travels - Visit to Selyn and interview with Mrs Sandra Wanduragala Feb 14 with Sabeena Ahmed

A copy of the World Fair Trade Organization Certificate

 

Fair Trade Travels - Visit to Selyn and interview with Mrs Sandra Wanduragala Feb 14 with Sabeena Ahmed

An artisan making dolls clothes

 

 Fair Trade Travels - Visit to Selyn and interview with Mrs Sandra Wanduragala Feb 14 with Sabeena Ahmed

Mrs Wanduragala signing my guest book

 

Fair Trade Travels - Visit to Selyn and interview with Mrs Sandra Wanduragala Feb 14 with Sabeena Ahmed

Mrs Sandra Wanduragala and Sabeena Ahmed

 

 

 

From Dubai to Dehli, India

Visit to Fairtrade producers M.E.SH and and interview with (Apa) - Moon Sharma

April 2019

It was a dream come true to finally travel to the native country of my parents, India.

I arrived in Dehli and was greeted by a beautiful warm evening.

What followed was one of the most memorable weeks of my life.

Despite slowly healing from two shoulder surgeries and enduring a terrible bout of Dehli belly I proceeded with my magical tour.

I was humbled and privileged to visit two World Fair Trade Certified Organizations, M.E.S.H and Tara Projects.

Many thanks to Mathew K and Ms Moon Sharma for their time, care and hospitality.

 

Dehli Gallery - April 2019 

Visit to M.E.S.H

Maximising Employment to Serve the Handicapped, Dehli

 

M.E.S.H Gallery

Fairtrade Travels visit to M.E.S.H Dehli India, the lovely Tina modelling handwoven scarves April 2019

M.E.S.H, Dehli India,

the lovely Tina modelling handwoven scarves 

 

Fairtrade Travels visit to M.E.S.H Dehli India, hand embroidered Kashmiri bags April 2019

M.E.S.H Dehli India, hand embroidered Kashmiri bags 

 

Fairtrade Travels visit to M.E.S.H Dehli India, hand embroidered towels napkins aprons April 2019

M.E.S.H Dehli India, hand embroidered towels napkins aprons

 

 

M.E.S.H Dehli India, fairtrade hand made toy elephants visited April 2019

M.E.S.H Dehli India, fairtrade hand made toy elephants 

 

 

M.E.S.H Shop Dehli India, fairtrade hand made toys visited April 2019

M.E.S.H Shop, Dehli India, fairtrade hand made toys

 

 

M.E.S.H Shop Dehli India, fairtrade hand made accessories the lovely Tina modelling a frog cushion visited April 2019

M.E.S.H Shop Dehli India, fairtrade hand made accessories.

the lovely Tina modelling a fairtrade frog cushion

 

 

M.E.S.H Shop Dehli India, THE AMAZING M.E.S.H TEAM visited April 2019

M.E.S.H Shop Dehli India, 'THE AMAZING M.E.S.H TEAM.'

 

M.E.S.H Shop Dehli India, THE AMAZING M.E.S.H TEAM and Sabeena Ahmed visited April 2019

M.E.S.H Shop Dehli India, THE AMAZING M.E.S.H TEAM

and Sabeena Ahmed

 

From Dubai to Dehli - Visit to M.E.S.H Dehli India April 2019 by Sabeena Ahmed Guest comments

Mathew's coments in my guest book

 

From Dubai to Dehli - Visit to M.E.S.H Dehli India April 2019 by Sabeena Ahmed Guest comments

Mathew's comments

 

 

About M.E.SH 

Maximising Employment to Serve the Handicapped (MESH) is an Indian organisation practicing Fair Trade principles with disabled and leprosy affected artisans, for their rehabilitation.

I finally planned my visit to their shop in New Delhi and recorded several videos promoting the work of disabled artisans from all over India.

The shop was a treasure trove of hand embroidered bespoke home accessories, children's toys and bags.

If you happen to travel to Dehli the M.E.S.H shop is one fairtrade organisation you must visit and support.

What a gem of shop!

Address:

Delhi 
MESH
5, Local Shopping Centre,
Uday Park,
New Delhi 110 049
Tel. +91 11 41661499
email: contact@mesh.org.in

 

M.E.S.H:

Mission, Vision and Goals

MISSION
To provide opportunities for disabled people and people affected by leprosy to achieve social and economic integration by trading.

VISION
Self-sufficiency for our partners.

GOALS
To provide opportunities for disabled people and their dependents, especially those affected by leprosy, to be rehabilitated in order to become self-sufficient

To train disabled people to produce goods suited to their capabilities

To serve as a guide in the selection of what will sell best

To assist in obtaining raw materials

To ensure prompt payment for goods to provide constant cash flow and working capital for continued production

To maintain quality control

To provide guidance to village industries in developing cost sheets which include fair wages for the artisans as well as overheads and profits

To secure orders with the aim of providing full-time employment for disabled people

To secure orders with the aim of providing full-time employment for disabled people.

Courtesy of the M.E.S.H webstie

 

I had the pleasure of welcoming CEO Ms Jackie Bonney now resident consultant and Manager Mathew to Dubai when they visited 2012.

Ms Jacky Bonnie MBE and Mathew of M.E.S.H Dehli India visiting Sabeena Ahmed in Dubai, UAE November 2012 (Custom)

Ms Jacky Bonnie MBE and Mathew K of M.E.S.H Dehli, India

visiting Sabeena Ahmed in Dubai, UAE November 2012

 

 

Interview with Moon Sharma of Tara Projects

It was an absolute pleasure and honour to meet with Moon Sharma of Tara Projects.

Apa (Big Sister) as she is lovingly known spent an evening talking about her travels around the world, fairtrade and sharing stories of Gateshead and Newcastle.

Apa! Thank you so much for your kindness, time and beautiful gifts.

Interview with  Ms Moon Sharma of Tara Projects visit by Sabeena Ahmed of The Little Fair Trade Shop April 2019

Interview with the inspirational Moon Sharma of Tara Projects

visit by Sabeena Ahmed of The Little Fair Trade Shop - April 2019

 

 From Dubai to Dehli - Visit by Moon Sharma of Tara Projects Dehli India April 2019 by Sabeena Ahmed Guest comments

Apa's Comments in my guest book

 

Dear Sabeena,

So happy to meet you at last specially in Dehli.

 

 Fairtrade Gifts 

 Fairtrade Gifts Flower box produced by Tara Projects  my visit to Dehli, India April 2019

 Fairtrade flower box closed

 

Tara projects fairtrade white and gold earrings gift - Sabeena Ahmed

Beautiful fairtrade white gold earrings

 

Tara projects fairtrade gold leaf earrings gift - Sabeena Ahmed

 Fairtrade gold leaf earrings

 

 

INTERVIEWS

Interview with Moon Sharma - short version

 

Interview with Moon Sharma extended version

 

Interview with Moon Sharma - What does fairtrade mean to you?

 

 How to purchase ethical fairtrade products

 

What is Fairtrade, Fairtrade Kya Hai? Hindi/Urdu

About Tara Projects

TARA (Trade Alternative Reform Action) Projects made its humble beginning in early seventies with the objective of creating avenues of economic growth for economically disadvantaged artisans and craftsmen of Delhi and its surrounding areas in the un organized home-based sector. Encouraged by its initial success the project gradually extended its socio/economic and trade reform activities to the adjoining states, Uttar Pradesh, Haryana and Rajasthan in Northern India.

Since its inception Tara actively engaged in providing support services to the production and marketing of handicrafts on Fair Trade Principles, while addressing community developmental needs of the grassroots craft persons by imparting, general awareness, Human Rights, vocational and informal education for the human dignity.

Tara Projects, the Association has constantly remained an active catalyst in eradicating poverty, by fighting against exploitation and illiteracy of the producers and its working communities who are deprived of dignified identity and remained constantly subject to social injustice at the total disposal of Unfair Trade and middle men practices. “Make Trade Fair” has always been a principle goal for ushering into social and economic transformation at Tara.

A Commissioned Officer in the Indian Army, later joined as Officer of the Army Wing of the National Cadet Corp at Jamia Millia Islamia University. Prof. Shyam S. Sharma achieved top ranking positions throughout his school and university and excelled as a student leader, event organizer and innovator. He was awarded many prestigious awards in curricular and extra-curricular disciplines. He honed up his leadership traits and became a leading intellectual.

As Professor, he initiated Department of Hindi, Comparative Literature & Print Journalism at Jamia Millia Islamia University in New Delhi. His career at the prestigious Jamia Millia Islamia University as a teacher catapulted him to achieve greater heights in life, ushering in a pinch of professionalism and excellence in teaching career in India. He has been an active catalyst in bringing substantial improvements in the quality of education by making it purpose driven and wholesome. He founded ‘World Family’, an organization that believes and practices human solidarity through benevolence and later set up Tara Projects in 1966 to assist the marginalized communities living around his university and neighborhood in Delhi. He also founded Asia Fair Trade Forum (AFTF) as the first Founding Member of AFTF and served on the AFTF Board in several capacities. He was also the Founding member of Fair Trade Forum-India and served as its President for two terms.

Courtesy of the Tara Projects website

 

 Interview with  Ms Moon Sharma of Tara Projects visit by Sabeena Ahmed of The Little Fair Trade Shop April 2019

Interview with the inspirational Moon Sharma of Tara Projects

visit by Sabeena Ahmed of The Little Fair Trade Shop - April 2019

Many thanks to (Apa) Moon Sharma for her time, patience and love.

I fell in love with India and its inspirational fairtrade movement.

I can't wait to return.

Thank you to everyone who supported my visit.

 

 A visit to the Zaytoun head office, London, UK

The Little Fair Trade Shop's visit to Zaytoun, London UK - November 2016

The Little Fair Trade Shop's visit to Zaytoun (Fair trade Palestinian products), London, UK - November 2016

 

I continue to meet fairtrade pioneers and organisations in the United Kingdom and support their work. I envisage working with Divine UK, Zaytoun UK, The Muslim Council of Britain, Women's organisations, members of parliament, social enterprises such as The Lorna Young Foundation, The British Council and fairtrade pioneers such as Café Direct, Equal Exchange, and many other fairtrade and ethical manufacturers, producers and artisans around the world.

Bruce Crowther MBE Director of The FIG Tree and Sabeena Ahmed, Garstang, UK - November 2016

Bruce Crowther MBE Director of The FIG Tree and Sabeena Ahmed, Garstang, UK - November 2016

 

I would also like to work with government departments and authorities, visionaries, philanthropists, business consultants, documentary film makers and anyone wanting to make a change in the world.

 

Chris Longden, Ian Agnew and Abiyot Sherifaw - The Lorna Young Foundation

Meeting with Christina Longden, Ian Agnew and Abiyot Sherifaw of The Lorna Young Foundation

 

 

Fairtrade Related Activities 2008 - 2022

Fair Trade Goes Pink For Breast Cancer Research

Fair Trade and Breast Cancer Research and Support

My beloved mother Mrs Meshar Mumtaz Bano - brave breast cancer patient and fairtrade supporter with Sabeena Ahmed

My beloved mother the late Mrs Meshar Mumtaz Bano fairtrade supporter extraordinaire, Manchester, UK

During March 2012 my family received devastating news that our beautiful mother had been diagnosed with metastatic breast cancer. After a long and courageous four year struggle with cancer my beloved mother Mrs Meshar Mumtaz Bano returned to her maker April 2016.

I remember one the last conversations I had with her where she said she was proud of me and gave her blessings for me to continue with my fairtrade work.

With her final words embedded in my heart and soul forever and I am more determined and motivated to continue to raise awareness for fairtrade and campaign for social and trade justice.

Without a doubt, I cannot deny that the past six years has put immense pressure on my personal and professional life and the business became a secondary concern.

It was my mothers strong determination and will to fight against this debilitating disease that I wanted to raise awareness about breast cancer research by supporting The Christie Hospital, Manchester, United Kingdom.

Sabeena Ahmed participating in the Night of Neon 10km walk for The Christies Hospital, Manchester, UK - October 2016

Night of Neon 10km walk for The Christies Cancer Specialist Hospital, Manchester, UK - October 2012

It is a honour and privilege to support fair trade organisations Friend's Handicraft and Maiti, Nepal who support and rehabilitate victims of human trafficking by designing and retailing handmade bags and home accessories.

The Friends Handicraft Ladies, Kathmandum Nepal

The Friends Handicraft Ladies, Kathmandu, Nepal

100% of the proceeds of this beautiful totally bobbles fairtrade pink handbag are forwarded to The Christies Hospital, Manchester, United Kingdom.

https://www.thelittlefairtradeshop.com/products/handbag-pink-bobbles

Lisa coordinator of the Pink Caravan UAE modelling the totally pink bobbles fairtrade handbag, The Fairmont Hotel, Dubai - October 2016

Lisa coordinator of the Pink Caravan UAE modelling the totally pink bobbles fairtrade handbag

 

 

SHETRADES MENA HUB LAUNCH

I was invited as a panelist to talk about fair trade with Dubai Exports, ITC and the UN, February 2018.

 

All copyright reserved and owned by Dubai Government

 

 

 

Fairtrade and Professor Mohammad Yunus

Sabeena Ahmed with Professor Muhammad Yunus - Fairtrade Fortnight Dubai 2018

Sabeena Ahmed with Professor Muhammad Yunus


While caring for my mother in Manchester I was able to attend a Social Business Conference hosted by the Salford University, United Kingdom and presented Nobel laureate Professor Mohammad Yunus a fairtrade ceramic plate produced by deaf artisans at Atfaluna Crafts, Gaza, Palestine. It was an inspirational day and one I will never forget. 

I also had the privilege to meet Professor Yunus again in Dubai during Fairtrade Fortnight 2018.

 

 

Fairly traded chocolates and meeting

Nadiya Hussain and Jo Malone MBE

During fairtrade fortnight 2017 I was fortunate to meet Nadiya Hussain winner of the Great British Bake Off 2015 and legendary business woman Jo Malone MBE at the Emirates Literature Festival and presented them with fairly traded chocolates and fair trade gifts.

Fairtrade Fortnight 17 Mrs Saima Tahqiq, Nadiya Hussain, Sabeena Ahmed (The Little Fair Trade Shop) Emirates Airline Literature Festival, Dubai, UAE - March 17

 My dear friend Saima Tahqiq, Nadiya Hussain and

Sabeena Ahmed

 

Celebrating Fairtrade Fortnight 17 with Nadiya Hussain and Sabeena Ahmed (The Little Fair Trade Shop) and The Fig Tree Chocolate produced by Bruce Crowther MBE. Venue: Emirates Airline Literature Festival, Dubai, UAE - March 17

Sabeena Ahmed and Nadiya Hussain

 

Fairly traded bean to bar chocolate lovingly produced by Bruce Crowther MBE at The FIG Tree, UK

Fairtrade fortnight Dubai 2017 - Gifts for Jo Malone MBE with The FIG TREE chocolate and The Little Fair Trade Shop, Dubai UAE

Bean to Bar Chocolate produced by me and Bruce Crowther MBE

 

Fairtrade fortnight Dubai 2017 - Gifts for Jo Malone MBE with Friends Handicraft and Maiti Nepal, The Little Fair Trade Shop, Dubai UAE

 Fairtrade Pink Totally Bobbles Bag produced by ladies at
Friends Handicraft and Maiti Nepal

 

Fairtrade fortnight Dubai 2017 - Gifts for Jo Malone MBE with Sabeena Ahmed of The Little Fair Trade Shop, Dubai UAE

Jo Malone MBE and ME!

 

Fair Trade Breaks Poverty

Anti-poverty Week Dubai and

the United Arab Emirates

I have consciously worked hard to raise awareness for the global goals for sustainable development.

Global Goals for Sustainable Development - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

To mark the beginning of anti-poverty week 2016 I asked my good friends around Dubai to support the World Fair Trade Organizations campaign Fair Trade = No Poverty.

Using the concept of ‘Agent for Change’ (Fair Trade as an agent for change), WFTO’s formula to eradicate poverty: 

Fair Trade + Economic Opportunities = No Poverty  

For the campaign, the icons of Fair Trade Principle 1 and SDG goal 1 were implemented to represent the formula of change.

Saima Tahqiq and Me!

 

The World Fair Trade Organization started its global observance of anti-poverty week and asked other fairtraders to share their photographs.

Global Goals for Sustainable Development - Anti Poverty Week Dubai and the UAE with the Lilfairtrade Shop

 

Fairtrade Breaks Poverty interview for Anti Poverty Week by the Lilfairtrade Shop and Anna Sadeghpour Dubai UAE 
To read my interview in full please click on the blue link below.

 

My heartfelt thanks to Anna Sadeghpour for featuring The Little Fair Trade Shop to mark the beginning of anti-poverty week in the United Arab Emirates through her wonderful blog AnaHata Dubai's Community Service Blog.

Anna Sadeghpour supporting global goal 1 No Poverty for Anti Poverty Week in the UAE with the Lilfairtrade Shop

 Agent for Change Anna Sadegphpour supporting the global goal for

sustainable development 1 No Poverty 

 

Many thanks to all my friends in Dubai particularly the Super Sisters Dubai for participating.

Lamya Tawfik supporting global goal 3 for Anti Poverty Week in Dubai and the UAE with the Lilfairtrade Shop

 Agent for Change Lamya Tawfik supporting global goal for sustainable development 3 Good Health and Well-Being

 

Ellen Van Dongan and her sustainable goals for development, Dubai, UAE with Sabeena Ahmed

 Ellen Van Dongan - Creator of Responsible Shopping Dubai

 

Fairtrade and The Global Goals for Sustainable Development

The World Fair Trade Organization supports the following Sustainable Development Goals.

SDG1 - No Poverty

SDG2 - Zero Hunger

SDG 3 - Good Health and Well-Being

SDG 5 - Gender Equality

SDG 8 - Decent Work and Economic Growth

SDG12 - Responsible Consumption and Production

SDG13 - Climate Action

SDG16 - Peace Justice and Strong Institutions

SDG17 - Partnerships for the Goals

 Global Goals for Sustainable Development Global Goal 1 No poverty - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 1 No poverty - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Sajidah Ali supporting global goal 1 No Poverty Anti Poverty Week Dubai UAE the Lilfairtrade Shop

Agent for Change Sajidah Ali

 

Global Goals for Sustainable Development Global Goal 2 Zero Hunger - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 2 Zero Hunger - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Irem Ahmed shows her support for SDG 2 Zero Hunger at Madinat Jumeirah Dubai September 2018

Irem Ahmed shows her support for SDG 2 Zero Hunger

at Madinat Jumeirah Dubai September 2018

 

Global Goals for Sustainable Development Global Goal 3 Good Health and Well-Being - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 3 Good Health and Well-Being - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Lamya Tawfiq supporting global goal 3 good health and well-being Anti Poverty Week Dubai UAE by the Lilfairtrade Shop

Agent for Change Lamya Tawfik

 Global Goals for Sustainable Development Global Goal 5 Gender Equality - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 5 Gender Equality - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Sajidah Ali supporting global goal 5 gender equality Anti Poverty Week Dubai UAE with the Lilfairtrade Shop

Agent for Change Sajidah Ali

 

Global Goals for Sustainable Development Global Goal 8 Decent Work and Economic Growth - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 8 Decent Work and Economic Growth - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Fair Trade Breaks Poverty - Anti Poverty Week with Yasmeen in Dubai the UAE by the Lilfairtrade Shop

Agent for Change Yasmeen

 

Global Goals for Sustainable Development Global Goal 12 Responsible Consumption and Production - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 12 Responsible Consumption and Production - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Saima Tahqiq and Sabeena Z Ahmed supporting the Sustainable Development Goals 5 and 12, Dubai and the UAE

Saima Tahqiq and ME!

 Global Goals for Sustainable Development Global Goal 13 Climate Action - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 13 Climate Action - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Irem Ahmed shows her support for SDG 13 Climate Action at Madinat Jumeirah Dubai September 2018

Irem Ahmed shows her support for SDG 13 Climate Action
at Madinat Jumeirah Dubai September 2018

 

Global Goals for Sustainable Development Global Goal 16 Peace Justice and Strong Institutions - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 16 Peace Justice and Strong Institutions - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

 Global Goals for Sustainable Development Global Goal 17 Partnerships for the goals - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development Global Goal 17 Partnerships for the goals - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

Global Goals for Sustainable Development What you can do - Anti Poverty Week in Dubai and the UAE by the Lilfairtrade Shop

 

 

Helen Barlow-Scott and

the One Line Ethical Design Studio

 

Helen Barlow-Scott - Founder and Owner of the One Line Ethical Design Studio, UK

Helen Barlow-Scott

Founder and Owner of The One Line Ethical Design Studio

I have been blessed to work with an equally passionate fair trade campaigner and expert multi-talented graphic designer who magically re-branded the out dated Little Fair Trade Shop website.

Helen Barlow-Scott with Sabeena Ahmed celebrate fair trade fortnight 2017 Dubai, UAE

I approached Helen late 2015 when she first established The One Line Studio  and we have been working together on various fair trade online campaigns since.

Helen visited me in Dubai during 2017 and we celebrated fair trade fortnight together.

Sabeena and Helen celebrate fairtrade fortnight 2017

 

 

Raising Awareness about Fair Trade

Future Learn International Social Innovation Challenge 2016

Future Learn International Social Innovation Challenge Poster - Dr Sara Calvo Martinez (Living In Minca)

 

During 2016 I enrolled on the Future Learn Social Enterprise 'Business Doing Good' course with the Middlesex University Business School and the Jindal Centre for Social Innovation and Entrepreneurship.

I  thoroughly enjoyed the course content and my participation with all the other candidates.

 

The course was divided into three courses:
 
1. Social Enterprise: Business Doing Good 
 
2. Social Enterprise: Turning Ideas Into Action
 
3. Social Enterprise: Growing A Sustainable Business

 

I completed the first course Social Enterprise: Business Doing Good and learnt what type of social entrepreneur I am.

 

I also enrolled on the second course Social Enterprise: Turning Ideas into Action.

Lesson 3.11, all participants were asked to submit a video about their social enterprise and enter the International Social Innovation Challenge 2016.

Here are my 3 video submissions.

 

Social Enterprise: Turning Ideas into Action

 

 

What is Fair trade?

 

 

The Little Fair Trade Shop
Timeline 2008-2016

 

 

I won a my social pitch with three other ladies and would like to congratulate Palma Milicevic and Emma Butler.

Thank you to all the candidates who entered and voted for me.

Many thanks to Dr Sara Calvo Martinez, Jeremy Wade and all the other mentors.

I am very grateful to Dr Calvo for taking time out of her busy schedule to Skpye with me and write a letter of support for The Little Fair Trade Shop and the fair trade movement of the United Arab Emirates.

 

 

 

SIX ITEMS CHALLENGE 2012 - 2022

WITH LABOUR BEHIND THE LABEL

For the past 10 consecutive years (2012 - 2022), I've been participating in the Six Items Challenge with Labour Behind The Label.

As an advocate for fair trade, equality and justice the need to support garment workers receive a fair living wage and decent working conditions was paramount.

A living wage is a human right and raising awareness about garment workers and their working conditions has been challenging.

 

Six Item Challenge logo with Labour Behind The Label with Sabeena Z Ahmed

   

I have made a conscious effort to write and record the challenge in English and Urdu in the hope that the Asian Community in the UK and internationally will think about supporting fair trade and ethical brands that have transparent supply chains, provide living wages and are support climate change/sustainable initiatives.

 

IN MEMORIAM

Mrs Meshar Mumtaz Bano - Fairtrade advocate and Labour Behind The Label supporter

 My beloved mother Mrs Meshar Mumtaz Bano who encouraged me to participate in my very first Six Items Challenge 2012

 

Thank you for your unconditional love, compassion and kindness.

 

You taught me to live my life with dignity, honesty and compassion.

 

Miss you always! X

 

 

HAPPY 20th BIRTHDAY

LABOUR BEHIND THE LABEL!

Labour Behind The Label logo with Sabeena Z Ahmed

I'd also like to congratulate Labour Behind The Label for their 20th year anniversary.

WHO ARE LABOUR BEHIND THE LABEL?

Labour Behind The Label is a campaign that works to improve conditions and empower workers in the global garment industry.

The garment industry turns over almost 3 trillion dollars a year.

Yet garment workers, 80% of them women, work for poverty pay, earning as little as 68 pounds a month.

Human rights abuses are systematic throughout the industry.

Poverty wages, long hours, forced overtime, unsafe working conditions, sexual, physical and verbal abuse, repression of trade union rights and short term contracts are all common place in the clothing industry.

It is an industry built on exploitation and growing under a lack of transparency that makes holding brands accountable difficult.

We are dedicated to changing this.

Labour Behind the Label supports garment workers’ efforts worldwide to improve their working conditions and change the fashion industry for the better. We represent the Clean Clothes Campaign in the UK.

Source: Labour Behind The Label website

 

THE SIX ITEMS CHALLENGE 2022 

Six Items Challenge 2022 (10th year) with Sabeena Z Ahmed

The six items challenge means I choose six items of clothing to wear for six weeks.

 

This year I hope to up-cycle some of the clothes my mother purchased for me before she passed away.

It is a long term ambition to design a fairtrade slow fashion collection in memory of my beautiful mother Mrs Meshar Mumtaz Bano and support fair trade certified cotton farmers, sustainable and ethical producers.

My beloved mother was a great advocate for women's empowerment and education.

I believe she would have been happy and proud of me to continue my campaigning for the millions of countless individuals producing clothes and accessories in factories and workshops around the world.

Hopefully by the end of the Six Week Challenge I would have educated a few people and raised a few pounds/dirhams.

 

SIX ITEMS CHALLENGE 2022 GALLERY

 Six Items Challenge 2022 and Labour Behind The Label with Sabeena Z Ahmed

Sabeena in London the Six Items Challenge 2022

with Labour Behind The Label, London, UK

black gold cotton kurta and black trousers

 

Six Items Challenge 2022 and Labour Behind the Label with Sabeena Z Ahmed

   

Six Items Challenge 2022 (10th year) with Sabeena Z Ahmed

 

Six Items Challenge 2022 (10th year) with Sabeena Z Ahmed

Six Items Challenge 2022 - my six items of clothing

 Clothes for the fashion fast

 

 

 

WHAT IS FAST FASHION?

Fast fashion is a term the fashion industry uses to entice consumers to purchase new trends, products and accessories every six to eight weeks. Some collections can be produced within a 12 day time frame.

Most of the products are cheap, poor quality and mass produced by workers in factories, work shops around the world.

Workers are paid low salaries, endure long hours and work in poor conditions to support their families.

Fair and Sustainable Textiles - Clothing Factory Workers Salary in Bangladesh 86 Euros a living wage would be at least 282 Euros.

Many are as young as 14 are the only bread winners and often forfeit the chance of a decent education and future

Many factories use hazardous chemicals to dye their fabrics and this water is discharged into rivers and the sea polluting eco systems and depleting fish stocks.

 

 

WEEK ONE - Introduction to the Six Items Challenge 2022 (English) 

 

 

WEEK TWO - WHO ARE LABOUR BEHIND THE LABEL? (URDU)

 

WEEK TWO - What is Fast Fashion? (Urdu) 

This video was recorded for the Six Items Challenge 2021

 

WEEK THREE - Labour Behind The Label, Matalan Campaign in English

 

WEEK FOUR - Labour Behind The Label's, Matalan Campaign (Urdu)

 

 

WEEK FIVE - The Six Items of Clothing (English)

 

 

WEEK FIVE -  Six Items of Clothing (URDU) 

 

WEEK SIX -  Thank You! (English and Urdu) 

 

 

Sparkle, sparkle and totally not me.

Six Items Challenge 2017 with Labour Behind The Label and The Little Fair Trade Shop - photoshoot March 2017 Dubai UAE

 Hand embroidered Balochi kurta designed by
Yasmeen who I interviewed below.

 

I interviewed Yasmeen at the Ra'ana Liaquat Craftmans Colony, Karachi, Pakistan during March 2015. Yasmeen is originally from Balochistan and is determined to raise the profile of Balochi traditional embroidery. I am honoured to support her and her business.

The Little Fair Trade Shop interviewing business woman and designer Yasmeen at the Ra'ana Liaquat Craftmans Colony, Karachi, Pakistan - March 2015

Yasmeen - entrepreneur, designer and advocate

The Little Fair Trade Shop interviewing business woman and designer Yasmeen at the Ra'ana Liaquat Craftmans Colony, Karachi, Pakistan - March 2015

Interview with Yasmeen at the RLCC, Karachi, Pakistan

 

 A wonderful and inspirational interview with Yasmeen about her work, designing and home life

 

Six Items Challenge 2017 with Labour Behind The Label and The Little Fair Trade Shop - Odylique photoshoot March 2017 Dubai UAE

Odylique vegan, organic and fairtrade make up

 

WEEK 1 - 1 March 2017...

 

  

Fair Trade at the Royal Society of Arts

During Spring 2013 The Little Fair Trade Shop's two short films were listed on the Royal Society of Arts (RSA) website supporting a series called 'Pakistan Calling.'

The two interviews are attached below.

 

 

 

 

 

 

Mentoring with World Pulse

Joanna Smiejka - Poland

(World Pulse Digital Change Maker) visits

Dubai, UAE

World Pulse

Late December 2016 I received a message from the World Pulse team early January 2017 to inform me that I had been selected as a World Pulse Vision Mentor.

 

I was surprised by their message as I didn't believe I was qualified to mentor anyone.

I said ''YES!'' And the rest is history.

During October 2017 my friend and World Pulse Digital Change Maker Joanna Smiejka came to visit me in Dubai and we celebrated Anti-Poverty Week 2017

We had a great time and she thoroughly enjoyed her first visit to the United Arab Emirates. I hope there will be many more!!!

 

INTERVIEWS

I am grateful to Jo for recording these interviews in English, Polish and being a great sport at teaching me Polish and learning Urdu.

We hope you will enjoy them as much as we did recording them. 

 

Jo and Sabeena's introduction for World Pulse!

 

Jo's interview in English

 

Jo's interview in Polish 

 

Jo and Sabeena learn teach each other Polish and Urdu

 

Jo and Sabeena say goodbye

 

 

Photographs of Jo's visit to Dubai, UAE
- October 2017

  

Joanna Smieja at Madinat Jumeirah, Dubai, UAE with Sabeena Ahmed October 17

Jo relaxing at Madinat Jumeirah, Dubai, UAE

 

Joanna Smieja and Sabeena Ahmed supporting Anti-Poverty 2017 Week Dubai, UAE

Jo and I supporting Anti-Poverty Week 2017, Dubai, UAE

 

 Jo supporting the WFTO's 10 principles of Fair Trade, Dubai, UAE

Jo supporting the 10 Principles of Fair Trade

 

About Joanna

Joanna is a qualified lawyer, behavioural psychologist and Austim Spectrum educator and trainer.

I met Jo online while mentoring for the World Pulse Digital Change Maker Programme February to June 2017.

Joanna is passionate about teaching, travelling and photography.

She hopes to establish the first Austim Spectrum Centre in Warsaw Poland in the near future.

I wish her every happiness and success! 

It was a pleasure having you stay with us Jo. We look forward to seeing you again very soon.

  

Joanna Smiejka - Autism Specialist, Autism Therapist, Educator, Trainer and World Pulse Change Maker Warsaw Poland
Change Maker is Joanna Smiejka from Warsaw, Poland.

 

Joanna Smiejka Autims specialist, psycology graduate and World Pulse Change Maker - Warsaw Poland

Joanna is double psychology graduate and an autism specialist/therapist/shadow teacher and trainer.

 

 

World Pulse Vision Mentor Update - May 2017
 

 

 

 

Campaigning for Fair Trade

The Muslim Council of Britain

Dr Jamil Sherif, Mrs Sabeena Ahmed, Mr Alistair Menzies at The Muslim Council of Britain - November 2016

Dr Jamil Sherif, Mrs Sabeena Ahmed, Mr Alistair Menzies (Traidcraft UK) at The Muslim Council of Britain - November 2016

During November 2016 I arranged a meeting with The Muslim Council of Britain, London, United Kingdom to discuss how fairtrade could be adopted by their 500+ affiliates.

I am very grateful to Dr Jamil Sherif (Senior Advisor), Mrs Nasima Begum (Media Officer) at The Muslim Council of Britain team for their time to meet with me. I would also like to thank Mr Alistair Menzies of Traidcraft (established in 1979 a pioneer in fair trade) who travelled down from Gateshead to attend this instrumental meeting.

Mrs Sabeena Ahmed, Mr Alistair Menzies at The Muslim Council of Britain - November 2016

Mrs Sabeena Ahmed, Mr Alistair Menzies at The Muslim Council of Britain - November 2016

The meeting was positive and The Muslim Council of Britain very kindly agreed to promote fairtrade producers at their event ''Visit My Mosque Day'' which is scheduled February 2017.

I wish them every success and hope that more mosques, Islamic centres/societies, women's organisations, parents, educators and interfaith groups with support fairtrade in their city, place of worship, workplace and educational institute.

To read more about my visit to The Muslim Council of Britain and Zaytoun please click on the link below.

https://www.thelittlefairtradeshop.com/blogs/news/november-2016-newslett...

 

 

 

 World Cancer Day (2017 - 2022)

I was distraught and grief stricken when my beloved mother passed away from metastatic breast cancer.

My mother was my paradise, my first school of thought and my rock.

To heal from the grief I decided to record my first vlog for World Cancer Day 2017 and educate the Pakistani/Indian community in the UK and abroad to self examine their breasts, conduct genetic testing and talk about cancer.

Early January 2017 I found a lump in my left breast and immediately made an appointment to see my breast consultant. Luckily, my lump was a cyst and it was removed successfully.

Due to a history of breast and ovarian cancer in my family my consultant advised that I take the BRAC1 and BRAC2 genetic testing. I do not carry the cancer gene.

Self examination is the key to early detection of cancer and survival.

I would like to reiterate that all women who have a history of cancer in the family should attend their annual mammogram and pap test.

I am hoping that by recording this video I can reach out to other ladies in similar situations and Pakistani/Asian carers who would like a listening ear and some moral support.

It is my aim that the Pakistani and Asian community talk openly about cancer and support those instead of giving them a death sentence. Cancer is a taboo subject and its so important to dispel the myths surrounding it.

Below is my first video for World Cancer Day 2017, I have continued to write about cancer every year since.

 

World Cancer Day 2022 (English)

 

World Cancer Day 2022 (Urdu)

 

 

Shoulder Surgeries and Invisible Disabilities 2017-2022

During March 2017 I felt a sharp pain in my right shoulder, I ignored it at first but the pain grew unbearable where it became difficult to dress myself, after intensive MRI scans and further medical tests the orthopaedic consultant recommended I should have rotator cuff surgery which took place November 2017.

My surgery March 2020 - Blog about my endometriosis and PCOS by Sabeena Ahmed

My recovery was slow and challenging, unfortunately a year later during October 2018 I had the same rotator cuff surgery on my left shoulder.

The left shoulder did not heal as well and my healing was very slow causing immense stress and frustration.

I was devastated as I knew this was a setback for the business and there would be an absence at markets and exhibitions and I would miss talking to my loyal customers.

Since 2017 I have continued to campaign for fairtrade by using my writing skills to blog and share  my work on my social media handles.

In March 2020 just before the global Covid-19 pandemic I was admitted to hospital after a few weeks of excruciating pain in my left ovary, I was diagnosed with a ruptured cyst and required urgent surgery. The photographs are too graphic to post.

My cyst was removed 17th March 2020. This was my third polycystic ovarian surgery since 2004.

Its been a long 5 years of excruciating pain, sleepless nights and slow healing.

I still have bouts of low energy, pain and anxiety and cannot type or write for long periods of time.

In January 2022 I had further injections to relieve the pain in my left shoulder.

I am still healing and I'm trying to keep positive.

Thank you to all my friends and family who have sent get well wishes.

I decided to write about my personal experiences of chronic pain and invisible disabilities as a social entrepreneur in a blog and recorded the video below.

 

This blog has been a labour of love with a purpose to educate and inform others in the hope that it will empathise and be not quick to judge others because many disabilities are invisible.

 

The Badiri Social Entrepreneurial Programme, (BSEP), NAMA Women Advancement Establishment and the School for Social Entrepreneurs London and Cornwall 2018/19

During May 2018 I was accepted onto the Badiri Social Enterprise and the School for Social Entrepreneurs Scholarship Programme 2018/19, UAE

Sally Heard CEO School for Social Entrepreneurs Cornwall and Sabeena Ahmed at the Badiri Academy, NAMA, Sharjah, UAE May 2018

Sally Heard CEO School for Social Entrepreneurs Cornwall and Sabeena Ahmed at the Badiri Academy, NAMA, Sharjah, UAE - May 2018

 

NAMA Women Advancement and Establishment was established by His Highness Sheikh Dr Sultan bin Mohammad Al Qasimi, Member of the UAE Supreme Council and Ruler of Sharjah, and is chaired by Her Highness Sheikha Jawaher bint Mohammad Al Qasimi, Wife of His Highness the Ruler of Sharjah.

The Badiri Social Entrepreneurship Programme, and the Badiri Education and Development Academy aims to boost, reward and showcase the spirit of female entrepreneurs and develop their skills enabling them to successfully participate in the economy locally and globally.

School for Social Entrepreneurs (SSE) has 10 schools operating across the UK and a further two international schools in Canada and India. SSE has worked with over 1000 social entrepreneurs each year by educating, guiding and supporting them with the knowledge they need to start up their social enterprises. 

Badiri Social Enterprise Programme with NAMA in collaboration with the School for Social Entrepreneurs London and Cornwall - Sally Heard CEO of SSE with participants of the first Social Enterprise Scholarship Programme 2018

Photo credit: NAMA and the Badiri Academy

The Badiri Social Entrepreneurship Programme BSEP delegates will be the first cohort of SSE collaboration expanding across the Arab region.

I am eternally grateful to the NAMA and Badiri Academy for their support in my fair trade work and campaigns.

 

Graduation Presentation and Ceremony

The 21st January 2019 was a day I will never forget.

I finally completed the international scholarship programme with the Badiri Academy, NAMA, and the School For Social Entrepreneurs London and Cornwall, UK.

I presented my graduation presentation and received my certificate.

Many thanks to Lina Hamdan, Kylie Dickenson, Jo Van Osch (my amazing mentor), Amy Babor and Sally Heard for their kind words of support and encouragement.

I praise the Almighty Allah subhana wa'tala for giving me the strength and courage to complete the course.

I missed my parents and hope they are proud of me.

Thank you to my husband for supporting me over the past 10 years.

 

Photographs

BSEP, NAMA, SSE London Graduation Ceremony 2019 Sharjah UAE

BSEP, NAMA, SSE London Graduation Ceremony Hall, 2019
Sharjah Golf and Shooting Club, UAE 

 

 BSEP, NAMA, SSE London Graduation Ceremony Alistair Wilson CEO of SSE London, 2019  Sharjah Golf and Shooting Club, UAE

 BSEP, NAMA, SSE London Graduation Ceremony
Alistair Wilson CEO of SSE London, 2019 
Sharjah Golf and Shooting Club, UAE 

 

 BSEP, NAMA, SSE London Graduation Ceremony group photo, 2019  Sharjah Golf and Shooting Club, UAE

BSEP, NAMA, SSE London Graduation Ceremony Group Photo, 2019 
Sharjah Golf and Shooting Club, UAE 

 

 

BSEP, NAMA, SSE London Graduation Ceremony, 2019, Amy and Kylie Dickenson from SSE London and North West,  Sharjah Golf and Shooting Club, UAE

BSEP, NAMA, SSE London Graduation Ceremony, 2019,
Cathy and Kylie Dickenson from SSE London and SSE North West, 
Sharjah Golf and Shooting Club, UAE 

 

BSEP, NAMA, SSE London Graduation Ceremony, 2019, Sabeena Ahmed with Lina Hamdan BSEP and NAMA,  Sharjah Golf and Shooting Club, UAE

BSEP, NAMA, SSE London Graduation Ceremony, 2019,
Sabeena Ahmed with Lina Hamdan BSEP and NAMA, 
Sharjah Golf and Shooting Club, UAE 

 

 

 My Graduation Presentation

 

 

Awarded Feedspot badge for top 25 Fair Trade blogs on the web

During May 2018 I received a message from Anuj Agarwal, founder of Feedspot to say that I'd been selected by panelists as one of the Top 25 Fair Trade Blogs on the web.

I've attached part of his email below.

''My name is Anuj Agarwal. I'm Founder of Feedspot.

I would like to personally congratulate you as your blog The Little Fair Trade Shop has been selected by our panelist as one of the Top 25 Fair Trade Blogs on the web.

 

 

I personally give you a high-five and want to thank you for your contribution to this world. This is the most comprehensive list of Top 25 Fair Trade Blogs on the internet and I’m honored to have you as part of this!

 

Also, you have the honor of displaying the following badge on your blog. Use the below code to display this badge proudly on your blog.''
 

 

Common Purpose and the

Pakistani Diaspora Leaders Program (PDLP)

London, UK, 2019

I decided to apply for the Common Purpose UK Pakistani Diaspora Leaders Program as a means to raise awareness for Muslim female social entrepreneurs, fairtrade and the World Fair Trade Organization and the fairtrade artisans.

It was an interesting week learning about the other peers and connecting with other Pakistani leaders and supporting their work and initiatives.

 

Video Credit and Courtesy of Common Purpose UK

 

Pakistani Diaspora Leaders Programme, Common Purpose, Oct 19 - Sabeena Ahmed

 

The Pakistani Diaspora Leaders Programme October 19 - Framing the Challenge, Photographer Sabeena Ahmed

The Pakistani Diaspora Leaders Programme - October 19 

L-R Unknown gentlemen, Dr. Maryab Rab, Jo Hancox, Prof. Jawaad Darr, Alison Coburn and Dr Shahid Latif

 

Pakistani Diaspora Leaders Programme, Common Purpose at the British Council Day 2, Oct 19  - Sabeena Ahmed

Pakistani Diaspora Leaders Programme, Common Purpose

at the British Council Day 2, Oct 19

 

Graduation

We were each given the joyful task of congratulating each other and presenting a Common Purpose course completion certificate.

I introduced and congratulated Ms Zeynab Hasan, Fundraising Executive - Grants & Campaigns, The Citizens Foundation.

 

Common Purpose Certificate

 Sabeena Ahmed's Common Purpose certificate - Pakistani Diaspora Leaders Programme, London, UK,  October 2019

 My Common Purpose Certificate

 

About Common Purpose

Common Purpose is a not-for-profit organization founded in 1989 that develops leaders who can cross boundaries. This enables them to solve complex problems both in organizations and in cities. 

'We deliver face-to-face and online leadership programmes for multiple generations of leaders: from students in universities to senior leaders in organizations and society.' 

Source: Common Purpose

 

Sabeena Ahmed and other inspirational Pakistani leaders - The Common Purpose Pakistani Disapora Leaders Programme October 2019, London UK

The Pakistani Diaspora Leaders Programme group photograph

- October 2019, The Roof Terrace, Aga Khan Centre

London, United Kingdom

 

World Literacy Foundation Ambassador Program 2020-2021 

Literacy has been my light and hope through the most challenging times in my life. Literacy has given me a voice to express myself and the passion to continue to share my life experiences as a Muslim hijabi, social entrepreneur, fairtrade campaigner and educator and good human being.'

 

- Sabeena Z Ahmed

 

During June 2020 and the global Covid 19 pandemic I applied to participate as a World Literacy Foundation Ambassador with the World Literacy Foundation. My application was successful. 

I have used my words to raise awareness for fair trade and fair trade producers. I feel that without the literacy skills I have nothing and felt it was my duty to support millions across the world to find their voice and improve their quality of life.

I recorded videos in English and Urdu.

World Literacy Foundation Ambassador 2020 Video (Urdu)

 

World Literacy Ambassador Program 2021 (English)

 

World Literacy Ambassador Program 2022 (Urdu)

 

 

ABOUT THE WORLD LITERACY FOUNDATION 

In 2003 Mr Kay established the World Literacy Foundation with the goal to bring books, tutoring and literacy resources to children without any support.

Since its inception it has supported over 315,000 children around the world.

 

What does the World Literacy Foundation do?

  • The World Literacy Foundation provides educational resources, books, literacy tutoring to disadvantaged children who are struggling to read and write.
  • It gathers literacy leaders and organizations around the world to share ideas and collaborate with the sector.

  • It creates e-books and digital learning activities for children in rural and remote classrooms in Arica, Africa, Northern Territory and Colombia using innovative technology and software.
  • We empower people to advocate for literacy in their local community.

Source: The World Literacy Foundation

 

Facts and Figures

I had no idea that there are 250 million children who struggle to learn basic reading and writing skills.

This is shocking, 750 million people are illiterate, nearly two thirds of them are women.

In the United States, United Kingdom and Australia, functional literacy affects 25-35% of the population.

More than 2 billion people struggle to read a sentence.

ILLITERACY = POVERTY 

 

 

Plastic Free July 2022

For the past 3 years I have participated in Plastic Free July. 

This is important area of work as fair trade supports climate change in particular SDG 13 Climate Action and encourages fair trade producers to upcycle resources and promote the circular economy contributing to Zero Waste and Sustainable Development Goal 12.

This year my right shoulder restricted me from posting daily and it took me a many weeks to edit and produce my Plastic Free July 2022 video in English and translated in Urdu.

video here

Plastic Free July 2022 

 

For those interested I've also posted my blog for Plastic Free July 2021 below.

My Plastic Free July 2021 Video

 

 

World Pulse 50: Voicing Rising in 2022 Awards

I feel blessed to be awarded Digital Empowerment Awardee and one of the 50 voices rising for 2022.

Thank you World Pulse and all the Awardees who attended the very first World Pulse 50 Voices Rising Award 2022 Ceremony March 2022.

 

Thank you for recognising my voice for fair trade, sustainability, literacy and social entrepreneurship.

 

Many thanks to the World Pulse team, judges and all the awardees.
Here is is my video message to World Pulse!

 

 

 

The World Pulse 50: Voices Rising in 2022 with Sabeena Z Ahmed

The World Pulse 50: Voices Rising in 2022

 

  World Pulse 50: Voicing Rising in 2022 Digital Empowerment Awardee, Sabeena Z Ahmed

 World Pulse 50: Voicing Rising in 2022 Digital Empowerment Awardee Certificate

 

 

World Pulse Changemaker Lab 2022

During July 2022  I applied on the prestigious World Pulse Changemaker Lab 2022 Program. I was accepted.

The session below was a meet and greet session and a short introduction to the program.

I have consciously decided to write in English and Urdu.

World Pulse Changemaker Lab 2022 

This year I decided to apply for the prestigious World Pulse Changemaker Lab program

 

World Pulse Changemakers Lab Program 2022 with Sabeena Z Ahmed

What is the Changemaker Lab?

The Changemaker Lab is a sixth month in depth training program focused on creating, strengthening, enhancing and/or escalating your transformative initiatives.

World Pulse Changemaker Lab 2022 - Some of the amazing Changemakers including me Sabeena Z Ahmed

This was a chance for World Pulse members to raise awareness for their initiatives get recognised.

 

World Pulse Changemakers Lab Program 2022 with Sabeena Z Ahmed
69 Changemakers from 25 Countries applied to participate in the program

 

 World Pulse Changemakers Lab Program 2022 with Sabeena Z Ahmed

What does your initiative address? 

I wrote fair trade, publication and media and legacy.

You can just about make them out above.

 World Pulse Changemakers Lab Program 2022 with Sabeena Z Ahmed

World Pulse Leadership Opportunities slide with Dawn Artega

 

World Pulse Changemakers Lab Program 2022 with Sabeena Z Ahmed

Some of the Changemaker Lab World Pulse Trainers

 

I enjoyed this meet and greet session and listening to other changemakers talk about their initiatives.

I wish everyone success in their journey's

 

The Future

Rest assured my passion, optimism and determination to raise the profile of fairtrade producers in developing countries especially those who are struggling with natural disasters and economic difficulties remains steadfast. I am forever the eternal optimist.

 

Sabeena Ahmed - The Little Fair Trade Shop UK & UAE models the totally bobbles pink fair trade bag with LOVE.

 Sabeena Ahmed and the totally pink bobbles fair trade breast cancer research bag

I hope to introduce more fairtrade foods and unique bespoke handicrafts to the United Arab Emirates and United Kingdom by visiting and working with universities and schools in Manchester, London, Dubai and Abu Dhabi.

I have interviewed fairtrade Pakistani organisations and hope to create a fairtrade Pakistani fair trade slow ethical fashion and accessories collection in memory of my late mother Mrs Meshar Mumtaz Bano. The collection will highlight and promote the traditional embroidery supporting ladies from all provinces.

Sabeena Ahmed World Fair Trade Day Dubai, UAE 2017

I hope that one day Dubai and Abu Dhabi will be pioneer cities and implement a blueprint for fairtrade in the Middle East. It would be a dream come to true to see Dubai acquire worldwide fairtrade city status.

 

When You're Out and About

Being Ethical Is So Easy

 

Helen Barlow Scott (One Line Studio) and Sabeena Ahmed (The Little Fair Trade Shop) during fairtrade fortnight 2017 Dubai UAE

Helen Barlow Scott and Sabeena Ahmed

 

With the help of my creative director Helen we've created a little reminder of how easy it is to support fairtrade producers and be ethical at the same time.

We hope you will find it useful.

WHEN YOU'RE OUT AND ABOUT BEING ETHICAL IS SO EASY POSTER - The Little Fair Trade Shop

 

TOP 10 TIPS TO FAIR TRADE AND ETHICAL SHOPPING

1. Seek Fairtrade, organic, slave free and eco friendly labels.
 2. Support socially conscious brands.
3. Buy only what you love and be selective
and ask 'Who made my clothes?'
'Do I really need to buy it?'
4. Do your research if you can't see where the product is made the company does not want to know.
5. Think beyond the end result where did the sourcing happen and what is product made of?
6. Reduce waste by avoiding disposable products.
7. Shop locally and support independent designers and boutiques.
8. Shop vintage and upcycled for truly unique products.
9. Speak up - ask designers and shops where their products are made.
10. Make it yourself and impress your friends with your new found skills.
HAPPY SHOPPING, SEWING AND CRAFTING! :)

 

Thank you for taking the time to read my very detailed and comprehensive fairtrade journey.

The best is yet to come! :)

More fairtrade chapters to be written soon...

Many thanks to all my fairtrade supporters and friends across the world.

Love and regards

Peace and blessings

Sabeena :)

 

My Fairtrade Hands - Sabeena Ahmed and the Little Fair Trade Shop

 My Fairtrade Hands - Sabeena Ahmed and

The Little Fair Trade Shop

 

 

Further Reading and Links

 

 

 

 

  

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 





Also in The Little Fair Trade Blog

January 2024 - Newsletter Video Blog Summary
January 2024 - Newsletter Video Blog Summary

Happy New Year!

Happy New Year to all my fair trade friends and family around the world.

My right shoulder is still very painful and inflamed again and I have struggled to type this blog.

Despite my pain I managed to attend a webinar and record videos about PIE Community members expressing an interest to join.

I joined a couple of sessions about Mental Health and Suicide Training.

These sessions were organised by THRIVE LDN.

Translation in Urdu

نیا سال مبارک ہو!

دنیا بھر میں میرے تمام منصفانہ تجارتی دوستوں اور اہل خانہ کو نیا سال مبارک ہو۔

میرا دایاں کندھا اب بھی بہت تکلیف دہ ہے اور دوبارہ سوجن ہے اور میں نے اس بلاگ کو ٹائپ کرنے کے لیے جدوجہد کی ہے۔

اپنی تکلیف کے باوجود میں ایک ویبنار میں شرکت کرنے اور کمیونٹی کے ممبران کے بارے میں ویڈیوز ریکارڈ کرنے میں کامیاب ہو گی جو اس میں شامل ہونے میں دلچسپی کا اظہار کرتے ہیں۔

میں دماغی صحت اور خودکشی کی تربیت کے بارے میں کچھ سیشنز میں شامل ہوے۔

ان سیشنز کا اہتمام THRIVE LDN نے کیا تھا۔

Continue Reading →

Expression of interest to join World Pulse's Powershift Inclusive Excellence Committee  (PIE) - February 2024
Expression of interest to join World Pulse's Powershift Inclusive Excellence Committee (PIE) - February 2024

During December 2023 I was invited to join the Powershift Inclusive Excellence Committee (PIE) ad hoc sub group to encourage and motivate new World Pulse Community members to join.

Despite my poor health and painful right shoulder I have recorded a video in English, edited it and added subtitles in English and Urdu.

Please kindly click below to apply as a member of the Powershift Excellence Committee.

Application Form link https://forms.gle/TUDeGiXwTtzqv4oh6

The date for the submission of the application form is the 2nd February 2024, but this date could be extended. 

I forget to mention in the video that Community members must adhere to the following criteria:

1. Applicants must be World Pulse Community Members for 2 years.

2. Applicants must be World Pulse badge holders.

Continue Reading →

December 2023 - Newsletter Video Blog Summary
December 2023 - Newsletter Video Blog Summary

This December I continued to heal from my shoulder surgeries.

My right shoulder was very painful and inflamed again and I have struggled to type this blog.

I attended the last encourager party webinar for World Pulse 2023.

I joined the second ITC Webinar Series Export Essentials December 2023.

Continue Reading →

 

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